Hometown Warmth & Integrity
How To Price To Sell And Still Make A Profit, Part 1
CanandaiguaRealtors.com / powered by AlCo Properties
The asking price you set for your home
significantly affects whether you will profit in the sale, how much you will
profit and how long your home will sit on the market.
Your Canandaigua
Real Estate agent's knowledge of the overall market and what's selling, or not
selling, will be invaluable in helping you determine the price.
The
objective is to find a price that the Canandaigua Real Estate will bear but
won't leave money on the table.
Here are some points to consider:
Time,
time is not on your side when it comes to real estate. Although many factors
influence the outcome, perhaps time is the biggest determinant in whether or not
you see a profit and how much you profit. Studies show that the longer a house
stays on the market, the less likely it is to sell for the original asking
price. Therefore, if your goal is to make money, think about a price that will
encourage buyer activity.
Value vs. Cost. Pricing your home to sell
in a timely fashion requires some objectivity. It's important that you not
confuse value with cost - in other words, how much you value your home versus
what buyers are willing to pay for it.
Don't place too much emphasis on
home improvements when calculating your price, because buyers may not share your
taste. For instance, not everyone wants hardwood floors or granite
countertops.
Keep it simple. Because time is of the
essence, make it easy for the buyers. Remain flexible on when your agent can
schedule showings. Also, avoid putting contingencies on the sale.
Though
a desirable move-in date makes for a smoother transition between homes, it could
cause you to lose the sale altogether.